{"id":56435,"date":"2026-03-18T08:00:05","date_gmt":"2026-03-18T00:00:05","guid":{"rendered":"https:\/\/anymindgroup.com\/?p=56435"},"modified":"2026-03-17T17:40:49","modified_gmt":"2026-03-17T09:40:49","slug":"anymind-group-launches-anydigital-max-to-combat-ad-fatigue-and-maximize-returns-from-user-generated-content","status":"publish","type":"post","link":"https:\/\/anymindgroup.com\/news\/press-release\/anydigitalmax_launch","title":{"rendered":"AnyMind Group launches AnyDigital Max to combat ad fatigue and maximize returns from user-generated content"},"content":{"rendered":"

\r\nAnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of AnyDigital Max, a new AI-powered solution that enables advertisers to analyze, optimize, deploy and scale user-generated content (UGC) through advertising across social media platforms.
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\r\nAdvertisers today still face challenges in producing high-performing ad creatives as campaign complexity increases. At the same time, consumers are increasingly exposed to repeated brand creatives, leading to ad fatigue and reduced cost-effectiveness over time.
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\r\nAt the same time, brands continue to turn to influencer-driven content to drive engagement and conversions, with spending on influencer content expected to increase<\/a> in APAC in 2026. Recent years have also seen a clear shift in the type of influencer content produced, as marketers increasingly shift from awareness-driven to outcome-driven campaigns.<\/a>
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\r\nDrawing on first-party data comparisons between baseline advertising performance of brand creatives and UGC on social media platforms across APAC in 2025, UGC ads drove 2.4 times higher clickthrough rates, 3.7 times higher view rates and close to 20% lower cost per click – positioning UGC as a key component of mid-funnel advertising strategies.
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\r\nAnyDigital Max enables advertisers to combine AnyMind Group\u2019s AI capabilities, institutional data, and marketing ecosystem to identify high-performing content, optimize ad creatives and improve campaign outcomes. Through the utilization of AnyAI, advertisers can increasingly automate advertising workflows and gain actionable insights across campaigns.
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\r\nKey capabilities of AnyDigital Max include:
\r\n\u30fbUGC performance insights<\/b>: Analyze user-driven and creator-driven content across social media platforms
\r\n\u30fbAI-powered optimization<\/b>: Action on recommendations to improve creative and campaign effectiveness
\r\n\u30fbCampaign intelligence<\/b>:Visualize advertising performance across content and platforms
\r\n\u30fbOperational efficiency<\/b>:Reduce manual advertising operations through AI-powered automation
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\r\nAdvertisers can also leverage AnyMind Group\u2019s wider ecosystem, including AnyTag to derive user-generated content from influencer marketing campaigns, and AnyDigital Premium Marketplace and POKKT to expand the reach of advertising campaigns through over 1,700 premium web and app publishers. Advertisers in Japan can leverage on AnyMind Group\u2019s newly acquired company, MISM, which specializes in vertical video production, and has a pool of 2,000 creators and models that produce 20,000 videos a year, along with a stock library of 60,000 UGC video assets.
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\r\nOn the launch of AnyDigital Max, Otohiko Kozutsumi, Chief Commercial Officer, AnyMind Group, said: \u201cAI has evolved not just the capabilities of what platforms can provide, but also expectations of advertisers on what is possible. The future of digital advertising will be driven by data, creators and AI. AnyDigital Max is designed to bring these three elements together to help advertisers move faster, make smarter decisions and drive stronger campaign outcomes.\u201d<\/p>\r\n","protected":false},"excerpt":{"rendered":"AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of AnyDigital Max, a new AI-powered solution that enables advertisers to analyze, optimize, deploy and scale user-generated content (UGC) through advertising across social media platforms. Advertisers today still face challenges in producing high-performing ad creatives as campaign complexity increases. […]","protected":false},"author":23,"featured_media":56441,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[404,18],"tags":[],"lang":"en","class_list":["post-56435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-press-release","lang-en"],"business":"Digital Marketing","entry":"","department":"Publisher Growth","position":"","custom_link":"news\/press-release\/anydigitalmax_launch","_links":{"self":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts\/56435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/comments?post=56435"}],"version-history":[{"count":6,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts\/56435\/revisions"}],"predecessor-version":[{"id":56443,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts\/56435\/revisions\/56443"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/media\/56441"}],"wp:attachment":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/media?parent=56435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/categories?post=56435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/tags?post=56435"},{"taxonomy":"lang","embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/lang?post=56435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}