{"id":47479,"date":"2025-03-21T07:00:10","date_gmt":"2025-03-20T23:00:10","guid":{"rendered":"https:\/\/anymindgroup.com\/?p=47479"},"modified":"2025-03-21T07:50:36","modified_gmt":"2025-03-20T23:50:36","slug":"forencos-bung-no-tai-nhat-doanh-so-tang-vot-nho-chien-luoc-du-lieu-va-suc-manh-k-beauty","status":"publish","type":"post","link":"https:\/\/anymindgroup.com\/vi\/case-study\/forencos-anytag-anyx-2025","title":{"rendered":"FORENCOS b\u00f9ng n\u1ed5 t\u1ea1i Nh\u1eadt: Doanh s\u1ed1 t\u0103ng v\u1ecdt nh\u1edd chi\u1ebfn l\u01b0\u1ee3c d\u1eef li\u1ec7u v\u00e0 s\u1ee9c m\u1ea1nh K-Beauty"},"content":{"rendered":"

FORENCOS \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp n\u0103m 1988, l\u00e0 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m tr\u1ef1c thu\u1ed9c FORENCOS CO., LTD. FORENCOS \u0111\u00e3 k\u00fd h\u1ee3p \u0111\u1ed3ng h\u1ee3p t\u00e1c \u0111\u1ed9c quy\u1ec1n v\u1edbi AnyMind Group v\u00e0o th\u00e1ng 5\/2024 v\u1edbi m\u1ee5c ti\u00eau m\u1edf r\u1ed9ng h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i v\u00e0 n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i Nh\u1eadt B\u1ea3n. Theo \u0111\u00f3, AnyMind ch\u1ecbu tr\u00e1ch nhi\u1ec7m to\u00e0n b\u1ed9 quy tr\u00ecnh, t\u1eeb nh\u1eadp kh\u1ea9u, b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn, marketing \u0111\u1ebfn giao h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ea1i Nh\u1eadt.<\/p>\r\n\r\n\r\n

L\u1ea7n n\u00e0y ch\u00fang t\u00f4i \u0111\u00e3 c\u00f3 bu\u1ed5i trao \u0111\u1ed5i v\u1edbi \u00f4ng Chunhee Jung – CEO v\u00e0 \u00f4ng Kwangmyung Son – Gi\u00e1m \u0111\u1ed1c FORENCOS v\u1ec1 \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i th\u1ecb tr\u01b0\u1eddng Nh\u1eadt v\u00e0 qu\u00e1 tr\u00ecnh h\u1ee3p t\u00e1c c\u00f9ng AnyMind.<\/p>\r\n\r\n

Qu\u1ea3n l\u00fd k\u00eanh b\u00e1n h\u00e0ng:<\/b> FORENCOS s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng AnyX \u0111\u1ec3 t\u00edch h\u1ee3p v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u t\u1eeb c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f9ng website ch\u00ednh th\u1ee9c, t\u1ed1i \u01b0u h\u00e0ng t\u1ed3n kho v\u00e0 chi\u1ebfn l\u01b0\u1ee3c khuy\u1ebfn m\u00e3i.<\/p>\r\n\r\n

H\u1eadu c\u1ea7n:<\/b> Th\u00f4ng qua n\u1ec1n t\u1ea3ng AnyLogi v\u00e0 m\u1ea1ng l\u01b0\u1edbi \u0111\u1ed1i t\u00e1c t\u1ea1i Nh\u1eadt, FORENCOS \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 tr\u1ecdn g\u00f3i t\u1eeb kh\u00e2u nh\u1eadp kh\u1ea9u \u0111\u1ebfn ph\u00e2n ph\u1ed1i n\u1ed9i \u0111\u1ecba.<\/p>\r\n\r\n

Marketing:<\/b> FORENCOS tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng th\u00f4ng qua AnyTag, n\u1ec1n t\u1ea3ng s\u1edf h\u1eefu h\u01a1n 870.000 influencer (t\u00ednh \u0111\u1ebfn th\u00e1ng 12\/2024), k\u1ebft h\u1ee3p v\u1edbi d\u1eef li\u1ec7u t\u1eeb AnyX.<\/p>\r\n\r\n

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng:<\/b> AnyChat gi\u00fap FORENCOS k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng tr\u00ean c\u00e1c s\u00e0n TM\u0110T v\u00e0 \u1ee9ng d\u1ee5ng nh\u1eafn tin.<\/p>\r\n\r\n

Nh\u1eadt B\u1ea3n – Th\u1ecb tr\u01b0\u1eddng l\u00e0m \u0111\u1eb9p kh\u1eaft khe v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 c\u00f4ng n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m<\/h2>\r\n\r\n\"\"\r\n\r\n

PV: \u0110i\u1ec1u g\u00ec khi\u1ebfn \u00f4ng quy\u1ebft \u0111\u1ecbnh m\u1edf r\u1ed9ng v\u00e0o th\u1ecb tr\u01b0\u1eddng Nh\u1eadt v\u00e0 \u00f4ng \u0111\u00e1nh gi\u00e1 nh\u01b0 th\u1ebf n\u00e0o v\u1ec1 th\u1ecb tr\u01b0\u1eddng n\u00e0y?<\/b><\/p>\r\n\r\n

Jung: L\u00fd do ch\u00ednh khi\u1ebfn ch\u00fang t\u00f4i l\u1ef1a ch\u1ecdn Nh\u1eadt B\u1ea3n l\u00e0 v\u00ec s\u1ef1 quan t\u00e2m ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ed1i v\u1edbi K-Beauty. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng Nh\u1eadt B\u1ea3n quan t\u00e2m \u0111\u1ebfn l\u00e0m \u0111\u1eb9p v\u00e0 ng\u00e0nh m\u1ef9 ph\u1ea9m n\u1ed9i \u0111\u1ecba t\u1ea1i \u0111\u00e2y \u0111\u00e3 ph\u00e1t tri\u1ec3n r\u1ea5t m\u1ea1nh v\u1edbi nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u l\u00e2u \u0111\u1eddi. Do \u0111\u00f3, ch\u00fang t\u00f4i \u0111\u00e1nh gi\u00e1 \u0111\u00e2y l\u00e0 th\u1ecb tr\u01b0\u1eddng tr\u01b0\u1edfng th\u00e0nh v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 y\u00eau c\u1ea7u r\u1ea5t cao v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 c\u00f4ng n\u0103ng s\u1ea3n ph\u1ea9m.<\/p>\r\n\r\n

Trong b\u1ed1i c\u1ea3nh c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, ch\u00fang t\u00f4i tin r\u1eb1ng n\u1ebfu chinh ph\u1ee5c \u0111\u01b0\u1ee3c ni\u1ec1m tin c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Nh\u1eadt, FORENCOS s\u1ebd kh\u00f4ng ch\u1ec9 n\u00e2ng t\u1ea7m gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u m\u00e0 c\u00f2n g\u00f3p ph\u1ea7n lan t\u1ecfa s\u1ee9c h\u00fat c\u1ee7a K-Beauty t\u1ea1i th\u1ecb tr\u01b0\u1eddng n\u00e0y. Do \u0111\u00f3, vi\u1ec7c th\u00e2m nh\u1eadp v\u00e0o Nh\u1eadt B\u1ea3n l\u00e0 b\u01b0\u1edbc \u0111i chi\u1ebfn l\u01b0\u1ee3c m\u00e0 ch\u00fang t\u00f4i \u0111ang n\u1ed7 l\u1ef1c hi\u1ec7n th\u1ef1c h\u00f3a.<\/p>\r\n\r\n

PV: FORENCOS \u0111\u00e3 g\u1eb7p nh\u1eefng th\u00e1ch th\u1ee9c n\u00e0o khi m\u1edf r\u1ed9ng sang Nh\u1eadt?<\/b><\/p>\r\n\r\n

Jung: M\u1ed9t trong nh\u1eefng th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t l\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u qu\u1ea3 \u0111\u1ec3 gia t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111\u1ed3ng th\u1eddi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u1eaft khe c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Nh\u1eadt B\u1ea3n. Ch\u1ec9 b\u00e1n s\u1ea3n ph\u1ea9m th\u00f4i l\u00e0 ch\u01b0a \u0111\u1ee7 m\u00e0 c\u00f2n ph\u1ea3i truy\u1ec1n t\u1ea3i \u0111\u01b0\u1ee3c s\u1ee9c h\u00fat v\u00e0 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u, \u0111\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 \u0111\u1ed3ng c\u1ea3m v\u1edbi kh\u00e1ch h\u00e0ng – \u0111i\u1ec1u then ch\u1ed1t trong chi\u1ebfn l\u01b0\u1ee3c m\u1edf r\u1ed9ng ra th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf.<\/p>\r\n\r\n

Do \u0111\u00f3, ch\u00fang t\u00f4i c\u1ea7n m\u1ed9t \u0111\u1ed1i t\u00e1c am hi\u1ec3u s\u00e2u s\u1eafc v\u1ec1 th\u1ecb tr\u01b0\u1eddng Nh\u1eadt B\u1ea3n, c\u00f3 th\u1ec3 \u0111\u1ed3ng h\u00e0nh c\u00f9ng ch\u00fang t\u00f4i, \u0111\u1ed3ng th\u1eddi s\u1edf h\u1eefu chuy\u00ean m\u00f4n v\u1ec1 marketing v\u00e0 v\u1eadn h\u00e0nh. \u0110\u00e2y c\u0169ng l\u00e0 l\u00fd do ch\u00fang t\u00f4i l\u1ef1a ch\u1ecdn h\u1ee3p t\u00e1c v\u1edbi AnyMind.<\/p>\r\n\r\n

PV: M\u1ee5c ti\u00eau c\u1ee7a FORENCOS khi h\u1ee3p t\u00e1c v\u1edbi AnyMind l\u00e0 g\u00ec?<\/b><\/p>\r\n\r\n

Son: Hai m\u1ee5c ti\u00eau ch\u00ednh m\u00e0 ch\u00fang t\u00f4i mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1ea1i Nh\u1eadt l\u00e0 “t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u” v\u00e0 “\u0111\u01b0a s\u1ea3n ph\u1ea9m FORENCOS \u0111\u1ebfn v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng h\u01a1n”. C\u1ee5 th\u1ec3, ch\u00fang t\u00f4i \u0111\u1eb7t m\u1ee5c ti\u00eau tr\u1edf th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u K-Beauty s\u1ed1 1 t\u1ea1i th\u1ecb tr\u01b0\u1eddng Nh\u1eadt B\u1ea3n.<\/p>\r\n\r\n

T\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 TM\u0110T g\u1ea5p 2,3 l\u1ea7n nh\u1edd chi\u1ebfn l\u01b0\u1ee3c influencer marketing ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng Nh\u1eadt B\u1ea3n!<\/h2>\r\n\r\n\"\"\r\n\r\n

PV: AnyMind \u0111\u00e3 h\u1ed7 tr\u1ee3 FORENCOS nh\u01b0 th\u1ebf n\u00e0o trong qu\u00e1 tr\u00ecnh m\u1edf r\u1ed9ng t\u1ea1i Nh\u1eadt?<\/b><\/p>\r\n\r\n

Son: AnyMind \u0111\u1ed3ng h\u00e0nh c\u00f9ng ch\u00fang t\u00f4i tr\u00ean to\u00e0n b\u1ed9 chu\u1ed7i ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng t\u1ea1i Nh\u1eadt, t\u1eeb kh\u00e2u nh\u1eadp kh\u1ea9u, ph\u00e2n ph\u1ed1i h\u00e0ng h\u00f3a l\u00ean c\u00e1c s\u00e0n TM\u0110T, \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 th\u1ef1c thi c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing, giao h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/p>\r\n\r\n

Kh\u00f4ng ch\u1ec9 s\u1edf h\u1eefu h\u1ec7 sinh th\u00e1i n\u1ec1n t\u1ea3ng ri\u00eang, AnyMind c\u00f2n am hi\u1ec3u s\u00e2u s\u1eafc v\u1ec1 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng Nh\u1eadt. C\u1ee5 th\u1ec3, h\u1ecd \u0111\u00e3 t\u01b0 v\u1ea5n v\u00e0 tri\u1ec3n khai hi\u1ec7u qu\u1ea3 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c digital marketing v\u00e0 influencer marketing, \u0111\u1eb7c bi\u1ec7t cho d\u00f2ng son tint ch\u1ee7 l\u1ef1c c\u1ee7a ch\u00fang t\u00f4i.<\/p>\r\n\r\n

Nh\u1edd \u0111\u00f3, ch\u00fang t\u00f4i \u0111\u00e3 gia t\u0103ng \u0111\u00e1ng k\u1ec3 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng Nh\u1eadt, v\u01b0\u1ee3t qua doanh s\u1ed1 \u0111\u1ea1t \u0111\u01b0\u1ee3c trong k\u1ef3 “Mega Sale”* tr\u01b0\u1edbc khi h\u1ee3p t\u00e1c v\u1edbi AnyMind, v\u00e0 ghi nh\u1eadn m\u1ee9c t\u0103ng tr\u01b0\u1edfng TM\u0110T g\u1ea5p 2,3 l\u1ea7n** so v\u1edbi c\u00f9ng k\u1ef3.<\/p>\r\n\r\n

*Mega Sale l\u00e0 ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1 l\u1edbn nh\u1ea5t, t\u1ed5 ch\u1ee9c 4 l\u1ea7n m\u1ed7i n\u0103m tr\u00ean n\u1ec1n t\u1ea3ng Qoo10.<\/p>\r\n\r\n

**S\u1ed1 li\u1ec7u so s\u00e1nh d\u1ef1a tr\u00ean doanh s\u1ed1 b\u00e1n h\u00e0ng c\u1ee7a FORENCOS trong k\u1ef3 Mega Sale tr\u01b0\u1edbc khi h\u1ee3p t\u00e1c c\u00f9ng AnyMind, theo nghi\u00ean c\u1ee9u n\u1ed9i b\u1ed9 c\u1ee7a FORENCOS.<\/p>\r\n\r\n

PV: Theo \u00f4ng, y\u1ebfu t\u1ed1 n\u00e0o gi\u00fap FORENCOS \u0111\u1ea1t m\u1ee9c t\u0103ng tr\u01b0\u1edfng 230% doanh s\u1ed1?<\/b><\/p>\r\n\r\n

Son: Ch\u00fang t\u00f4i th\u1ea5y r\u1eb1ng th\u00e0nh c\u00f4ng n\u00e0y \u0111\u1ebfn t\u1eeb s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m c\u1ee7a FORENCOS v\u00e0 chi\u1ebfn l\u01b0\u1ee3c marketing b\u00e0i b\u1ea3n t\u1eeb AnyMind. \u0110\u1eb7c bi\u1ec7t, d\u00f2ng son tint c\u1ee7a ch\u00fang t\u00f4i ghi nh\u1eadn k\u1ebft qu\u1ea3 \u1ea5n t\u01b0\u1ee3ng. S\u1ea3n ph\u1ea9m “Soak Tattoo Tint”, ra m\u1eaft t\u1ea1i Nh\u1eadt v\u00e0o th\u00e1ng 8\/2024 v\u1edbi 16 m\u00e0u s\u1eafc v\u00e0 \u0111\u00e3 nhanh ch\u00f3ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 \u0111\u00f3n nh\u1eadn t\u00edch c\u1ef1c t\u1eeb th\u1ecb tr\u01b0\u1eddng.<\/p>\r\n\r\n

AnyMind \u0111\u00e3 khuy\u1ebfn ngh\u1ecb ch\u00fang t\u00f4i h\u1ee3p t\u00e1c v\u1edbi c\u00e1c influencer t\u1ea1i Nh\u1eadt B\u1ea3n, h\u01b0\u1edbng \u0111\u1ebfn nh\u00f3m kh\u00e1ch h\u00e0ng n\u1eef trong \u0111\u1ed9 tu\u1ed5i 20-30. \u0110\u00e2y l\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean d\u1eef li\u1ec7u ph\u00e2n t\u00edch t\u1eeb AnyTag.<\/p>\r\n\r\n

Ch\u00fang t\u00f4i c\u0169ng \u0111\u00e3 tri\u1ec3n khai nhi\u1ec1u n\u1ed9i dung s\u00e1ng t\u1ea1o tr\u00ean Instagram v\u00e0 TikTok, k\u1ebft h\u1ee3p storytelling \u0111\u1ec3 t\u0103ng s\u1ee9c h\u00fat v\u1edbi nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. C\u00e1c b\u00e0i \u0111\u0103ng t\u1eeb influencer chia s\u1ebb tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m \u0111\u00e3 t\u1ea1o hi\u1ec7u \u1ee9ng lan t\u1ecfa m\u1ea1nh m\u1ebd, gi\u00fap t\u0103ng m\u1ee9c \u0111\u1ed9 g\u1eafn k\u1ebft v\u1edbi ng\u01b0\u1eddi theo d\u00f5i v\u00e0 n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u0169ng nh\u01b0 s\u1ea3n ph\u1ea9m.<\/p>\r\n\r\n

B\u00ean c\u1ea1nh \u0111\u00f3, FORENCOS c\u00f2n duy tr\u00ec s\u1ef1 quan t\u00e2m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng b\u1eb1ng c\u00e1ch li\u00ean t\u1ee5c ra m\u1eaft c\u00e1c b\u1ed9 s\u01b0u t\u1eadp son gi\u1edbi h\u1ea1n theo m\u00f9a, g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u1ec1n v\u1eefng.<\/p>\r\n\r\n

“Soak Tattoo Tint”:<\/b> D\u00f2ng son tint c\u00f3 s\u1eafc t\u1ed1 \u0111\u1eadm, l\u00e2u tr\u00f4i, gi\u1eef m\u00e0u nh\u01b0 m\u1edbi thoa trong nhi\u1ec1u gi\u1edd. K\u1ebft c\u1ea5u d\u1ea1ng n\u01b0\u1edbc t\u1ea1o hi\u1ec7u \u1ee9ng b\u00f3ng nh\u1eb9 v\u00e0 c\u1ea3m gi\u00e1c tho\u1ea3i m\u00e1i cho m\u00f4i. B\u1ea3ng m\u00e0u \u0111a d\u1ea1ng, ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u phong c\u00e1ch kh\u00e1c nhau.<\/p>\r\n\r\n

(Theo nghi\u00ean c\u1ee9u n\u1ed9i b\u1ed9 c\u1ee7a FORENCOS. Hi\u1ec7u qu\u1ea3 c\u00f3 th\u1ec3 kh\u00e1c nhau t\u00f9y c\u01a1 \u0111\u1ecba t\u1eebng ng\u01b0\u1eddi.)<\/p>\r\n\r\n

PV: FORENCOS qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i nh\u01b0 th\u1ebf n\u00e0o?<\/b><\/p>\r\n\r\n

Son: Ch\u00fang t\u00f4i d\u1ef1a v\u00e0o d\u1eef li\u1ec7u l\u1ecbch s\u1eed \u0111\u1ec3 l\u1ef1a ch\u1ecdn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau cho c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, t\u1eeb \u0111\u00f3 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 click v\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i. Chi\u1ebfn l\u01b0\u1ee3c kh\u00f4ng ch\u1ec9 gi\u00fap doanh s\u1ed1 d\u00f2ng son tint t\u0103ng tr\u01b0\u1edfng m\u1ea1nh, m\u00e0 m\u1ee9c \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i Nh\u1eadt c\u0169ng \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n r\u00f5 r\u1ec7t.<\/p>\r\n\r\n

PV: K\u1ebf ho\u1ea1ch ti\u1ebfp theo c\u1ee7a FORENCOS t\u1ea1i Nh\u1eadt v\u00e0 c\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e1c ra sao?<\/b><\/p>\r\n\r\n

Jung: Ch\u00fang t\u00f4i s\u1ebd ti\u1ebfp t\u1ee5c \u0111\u1ea9y m\u1ea1nh s\u1ef1 hi\u1ec7n di\u1ec7n t\u1ea1i Nh\u1eadt B\u1ea3n, tr\u1ecdng t\u00e2m l\u00e0 d\u00f2ng son tint ch\u1ee7 l\u1ef1c. V\u00ec m\u1ef9 ph\u1ea9m v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i v\u1ed1n c\u00f3 t\u00ednh li\u00ean k\u1ebft cao, n\u00ean ch\u00fang t\u00f4i s\u1ebd ti\u1ebfp t\u1ee5c khai th\u00e1c influencer marketing \u0111\u1ec3 mang th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn g\u1ea7n v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\r\n\r\n

B\u00ean c\u1ea1nh \u0111\u00f3, ch\u00fang t\u00f4i s\u1ebd cho ra m\u1eaft c\u00e1c b\u1ed9 s\u01b0u t\u1eadp gi\u1edbi h\u1ea1n v\u00e0 c\u00e1c t\u00f4ng m\u00e0u d\u00e0nh ri\u00eang cho th\u1ecb tr\u01b0\u1eddng Nh\u1eadt B\u1ea3n, nh\u1eb1m x\u00e2y d\u1ef1ng FORENCOS tr\u1edf th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u y\u00eau th\u00edch c\u1ee7a ng\u01b0\u1eddi Nh\u1eadt.<\/p>\r\n\r\n

T\u1eeb th\u00e1ng 11\/2024, ch\u00fang t\u00f4i c\u0169ng \u0111\u00e3 m\u1edf r\u1ed9ng ho\u1ea1t \u0111\u1ed9ng sang Vi\u1ec7t Nam v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb AnyMind. Ch\u00fang t\u00f4i k\u1ef3 v\u1ecdng s\u1ef1 h\u1ee3p t\u00e1c n\u00e0y s\u1ebd gi\u00fap FORENCOS \u0111\u1ea9y nhanh t\u1ed1c \u0111\u1ed9 m\u1edf r\u1ed9ng sang c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang ph\u00e1t tri\u1ec3n nh\u01b0 \u0110\u00f4ng Nam \u00c1 v\u00e0 \u1ea4n \u0110\u1ed9 – n\u01a1i nhu c\u1ea7u v\u1ec1 K-Beauty ng\u00e0y c\u00e0ng t\u0103ng cao.<\/p>\r\n\r\n

V\u1ec1 FORENCOS:<\/h2>\r\n\r\n

FORENCOS l\u00e0 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m H\u00e0n Qu\u1ed1c th\u00e0nh l\u1eadp n\u0103m 1988, v\u1edbi h\u01a1n 36 n\u0103m ph\u00e1t tri\u1ec3n. FORENCOS kh\u1edfi \u0111\u1ea7u v\u1edbi h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i t\u1ea1i c\u00e1c c\u1eeda h\u00e0ng b\u00e1ch h\u00f3a l\u1edbn nh\u01b0 Lotte v\u00e0 Shinsegae t\u1ea1i H\u00e0n Qu\u1ed1c. T\u1eeb n\u0103m 2018, th\u01b0\u01a1ng hi\u1ec7u t\u1ea1o d\u1ea5u \u1ea5n m\u1ea1nh m\u1ebd v\u1edbi d\u00f2ng son tint, \u0111\u01b0\u1ee3c gi\u1edbi tr\u1ebb H\u00e0n Qu\u1ed1c (th\u1ebf h\u1ec7 MZ) \u01b0u \u00e1i g\u1ecdi l\u00e0 \u201cquy\u1ec1n l\u1ef1c son tint\u201d v\u00e0 \u201cson qu\u1ed1c d\u00e2n\u201d.<\/p>\r\n\r\n

Gian h\u00e0ng ch\u00ednh th\u1ee9c tr\u00ean Qoo10 Nh\u1eadt B\u1ea3n: https:\/\/www.qoo10.jp\/shop\/forencos_official<\/a><\/p>\r\n\r\n

Gian h\u00e0ng ch\u00ednh th\u1ee9c tr\u00ean Amazon Nh\u1eadt B\u1ea3n: https:\/\/bit.ly\/41hxXRv<\/a><\/p>\r\n\r\n

Gian h\u00e0ng ch\u00ednh th\u1ee9c tr\u00ean Rakuten Nh\u1eadt B\u1ea3n: https:\/\/www.rakuten.co.jp\/forencos\/<\/a><\/p>\r\n\r\n

Website ch\u00ednh th\u1ee9c: https:\/\/forencos.co.jp<\/a><\/p>\r\n\r\n

X (Twitter): https:\/\/twitter.com\/forencos_japan<\/a><\/p>\r\n\r\n

Instagram: https:\/\/www.instagram.com\/forencos_japan<\/a><\/p>\r\n\r\n","protected":false},"excerpt":{"rendered":"FORENCOS \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp n\u0103m 1988, l\u00e0 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m tr\u1ef1c thu\u1ed9c FORENCOS CO., LTD. FORENCOS \u0111\u00e3 k\u00fd h\u1ee3p \u0111\u1ed3ng h\u1ee3p t\u00e1c \u0111\u1ed9c quy\u1ec1n v\u1edbi AnyMind Group v\u00e0o th\u00e1ng 5\/2024 v\u1edbi m\u1ee5c ti\u00eau m\u1edf r\u1ed9ng h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i v\u00e0 n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i Nh\u1eadt B\u1ea3n. Theo \u0111\u00f3, AnyMind ch\u1ecbu tr\u00e1ch […]","protected":false},"author":18,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[222],"tags":[],"lang":"vi","class_list":["post-47479","post","type-post","status-publish","format-standard","hentry","category-case-study","lang-vi"],"business":"E-commerce & D2C","entry":"","department":"","position":"","custom_link":"vi\/case-study\/forencos-anytag-anyx-2025","_links":{"self":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts\/47479","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/comments?post=47479"}],"version-history":[{"count":6,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts\/47479\/revisions"}],"predecessor-version":[{"id":47489,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/posts\/47479\/revisions\/47489"}],"wp:attachment":[{"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/media?parent=47479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/categories?post=47479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/tags?post=47479"},{"taxonomy":"lang","embeddable":true,"href":"https:\/\/anymindgroup.com\/wp-json\/wp\/v2\/lang?post=47479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}